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Lia Smith

Lia Smith

Vice President of Education and Consulting, SatisFacts Research

Lia Smith career in training, property management and marketing began in the mid 1990′s. Lia began her training career at Nextel Communications, where she was responsible for training over 1,000 Customer Care Representatives. She then embarked on a new career in property management as a Leasing Associate with Lincoln Property Company, and steadily moved up the ranks. Lia was able to merge the worlds of training and property management when in 2006 she became Director of Training and Marketing at SPM Property Management, a 14,000+ unit portfolio; this included creating SPM Academy and a Learning Management System. She also developed and managed SPM’s resident feedback program, and was responsible for providing post-survey action planning support for property teams and management. Lia has proven experience in solving training and resident retention challenges for market, affordable, senior, tax credit and student communities. These experiences have helped Lia relate to both onsite and corporate associates. Lastly, Lia has presented at key industry events such as MultifamilyPro Brainstorming on topics related to developing the operational and service skills of onsite and executive level teams.  Lia Joined the SatisFacts team in 2011 as VP of Education and Consulting.

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Articles by: Lia Smith

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Why Number 275 is Essential to Lease Renewals

What does the number 275 have to do with the success or failure to renew leases at your apartment property? It’s all about the opportunity to leave a good impression.

January 18, 2013 by Lia Smith
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Stop Sabotaging Great First Impressions by Your Leasing Associates

Have you ever had an apartment tour where things started off great and then went downhill really fast? From the onset, things are looking good and the first impression is stellar. Then everything changes when the prospect leaves the leasing center. Maybe you’re sabotaging those first impressions. Here’s how to stop.

November 29, 2012 by Lia Smith
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Property Management: There’s No Such Thing as a Difficult Resident

Residents are not born difficult – they do not move into your community with a ready-made chip on their shoulders. Residents become difficult when our performance negatively impacts their overall living experience. However, when you P.E.R.F.O.R.M consistently, the easier your interactions with your residents will become.

May 18, 2012 by Lia Smith