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A Strategic Approach to Using Social Media for Sales & Marketing [Slides]

In this presentation to the Greater Dallas NARPM Chapter, here are some strategies you should consider prior to, and when using, social media. But before venturing into the social media universe, you need to make sure that the center of your digital universe, your apartment property website, is the best it can be.

August 16, 2012 in multifamily property operations
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Building a Relationship with Residents: Why Does Your Company Exist?

If you don’t know who you are and why you exist as a company it can be difficult to consistently deliver a great customer experience. And when you understand what your customer’s need and want, your purpose should become very clear.

May 17, 2012 in multifamily property operations
multifamily property operations Apartment Data and Multifamily News by PMI.