5 Ways to Target Millennial Renters
Appealing to Millennial Renters
Millennials are anticipated to overtake Baby Boomers as soon this year as the largest generational segment. In addition to the size of Gen Y, their potential buying power has grown to upwards of $200 billion annually.
Whether it’s the close proximity to public transportation or a pet-friendly atmosphere, there are a few ways to make your property more appealing to Generation Y. Here is a shareable infographic on ways you could market your community to Millennials:
This article originally appeared as Rent or Reject? 5 Must-Haves Millennials Demand from an Apartment Community.
Creating an environment showcasing the unique benefits of living at your property could set you apart from others. What are some of the ways you attract renters to your community?
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