Leah Mendes


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Leah is a contributing editor of Property Management Insider. She is also a Social Media Specialist at RealPage Inc., a leading provider of property management software solutions for the multifamily, commercial, single-family and vacation rental housing industries. Her background includes social media, digital marketing and international marketing. Prior to joining RealPage, she managed social media strategy for a start up in the Dallas-Fort Worth area and for the Texas A&M Center for International Business Studies. Leah is a graduate of Texas A&M University with a Bachelor’s degree in Marketing.

Unleash your Buying Power with a Group Purchasing Organization

The power of a group purchasing organization is more evident than ever at Rivergate KW Residential. With properties in six states, the multifamily housing provider has made forming partnerships that efficiently drive sound operations its highest priority. Last year, the company received the 2018 Satisfacts Company Award for Resident Satisfaction, a stipend that suggests Rivergate[]

How to Boost Buzz and Attract More Renters [eBook]

A common discussion at multifamily housing conferences is how to cultivate leads and meet occupancy goals digitally. Leveraging search engine optimization, paid search and social media is a leading way of engaging renters, and classic marketing strategies are no longer as effective. Digital marketing can be intimidating for an industry that has lagged over the[]

How to Solve the Senior Rent Payment Puzzle [eBook]

Baby Boomers have adapted to the conveniences of online purchases at a much slower pace than their younger counterparts. Yet as this generation transitions into senior living, operating digitally is now a way of life for many and senior residents expect to be able to pay rent without writing a personal check. The average Boomer has 3.53[]

Student Housing Market Update: What’s Next?

The U.S. student housing market generally is in good health, but during any cycle the time eventually comes for some downshifting. Since rent growth and occupancy performance topped out from 2014-16, the student industry has downshifted slightly. RealPage Chief Economist Greg Willett said in a recent webcast that a slowdown in enrollment has affected rent[]

How Prometheus Real Estate and TGM Communities Control Energy Spending

It never hurts to ask. Just ask Mary Nitschke. Prometheus Real Estate’s director of ancillary services picked up the phone one day and called a rebate program administrator to explain an energy upgrade on a renovation for a 766-unit property in Prometheus’ portfolio. “Is there anything you can do for me?” Nitschke asked the person[]

Revenue Management: Proven in Any Market Cycle [eBook]

The U.S. apartment market continues to chug, but in moderation compared to much of its nine-year run. Some markets have softened, sparking some give and take in operational strategies. When markets soften, the focus naturally turns from rent growth to maintaining occupancy, which often leads to concessions for new leases and at the sacrifice of[]

An End to Windows 7: How to Keep the Lights On with Outsourced IT Services

The clock is ticking for Windows 7. In less than a year, Microsoft will stop supporting and providing security updates for one of its most popular operating systems, affecting millions of PCs in businesses and homes across the globe. The discontinuation on Jan. 14, 2020 will mark the first Windows software to go back up[]

RealWorld 2019: Taking the Pain Out of Leasing and Resident Services

Buying a car used to be like pulling teeth. Same as renting an apartment for the resident and property manager. Not too long ago, you had to pack a lunch (or dinner) when visiting the dealership to buy a new car because the buying experience was long and painful. Credit approvals and paperwork dragged out[]

How the Affordable Housing Industry Managed the Government Shutdown Together

January’s government shutdown found the Affordable housing industry grappling for a lifeline. Next to the Environmental Protection Agency, the Department of Housing and Urban Development was the most affected by the longest government shutdown in U.S. history. Contract renewals were put on hold and much needed monthly payments to those properties stopped. Properties with limited[]

A Unified Approach to Multifamily Property Operations

A good elevator pitch is said to be one that lasts no longer than the elevator ride of 20 or 30 seconds. The message must be tightly persuasive to spark interest or an action or the respondent may simply get bored with it. People generally lose focus after about eight seconds, one second shy of[]

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What’s New in Social: Join the Conversation

It’s crucial for property management professionals to find innovative ways to connect with prospects and generate business, and social media is a powerful tool to help. For this reason, Property Management Insider has created a weekly series to keep readers up-to-date on the latest trends and updates in social media. Here’s what’s new in social:[]

Revenue loss

Top 4 Revenue Management Mistakes To Avoid

The multifamily space is dynamic and complex, changing daily based on a number of factors. When it comes to determining optimal rental rates, it’s crucial to have the most up-to-date information possible for making educated decisions and staying ahead of the competition. But even the most conscientious and talented property managers have a hard time[]

property management growth

7 Must-Have Resources for Apartment Property Management

From setting rent rates to screening residents and managing payments, property management professionals often wear many hats. What are you currently doing to be successful? Multifamily industry leaders have the right resources backing them up, and here are our top seven must-haves to adopt for your property management business today: 1. Revenue Management Take the[]

Social Media

What’s New in Social: Facebook and Instagram Features

It’s crucial for property management professionals to find innovative ways to connect with prospects and generate business, and social media is a powerful tool to help. For this reason, Property Management Insider has created a weekly series to keep readers up-to-date on the latest trends and updates in social media. Here’s what’s new in social:[]

Social Media

What’s New in Social: Facebook’s Dislike Button

It’s crucial for property management professionals to find innovative ways to connect with prospects and generate business, and social media is a powerful tool to help. For this reason, Property Management Insider has created a weekly series to keep readers up-to-date on the latest trends and updates in social media. Here’s what’s new in social:[]

Senior and caregiver using mobile

5 Ways Mobile Makes Senior Communities More Efficient

By embracing mobile technology, senior living communities can become as efficient as possible, resulting in happy residents and successful staff. Let’s face it, mobile smartphones influence the daily routines of most senior living residents, their families and community staff. A majority are regularly tuned into their devices to communicate, simplify tasks and get up-to-date information, but[]

Six Reasons Your Property Needs a Revenue Management System

No successful business professional would close a deal without first understanding all the facts. But when revenue management decisions are made based on limited or skewed information, a property management company can lose considerable amounts of money and unintentionally drive away business. For property managers, getting apartment rents right is often a major challenge. But[]

Tiny Planet photo of RealPage, Inc.

Show the World: Promoting Properties with Tiny Planet Photos

A new photography trend has emerged, and it’s rocking the world of social media. Tiny Planet allows users to easily transform their photos into miniature floating globes, capturing scenery in an eye-catching way without breaking the bank. For property managers, Tiny Planet offers a creative solution to a common social media struggle, as many companies don’t[]

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