Michael Cunningham

Contributor, Property Management Insider

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Michael Cunningham is Content Marketing Manager at ProofHQ, and the former Managing Editor of PropertyManagementInsider.com. He worked as a social media manager for RealPage, Inc., a provider of on-demand software solutions that integrate and streamline single-family and a wide variety of multifamily rental property management business functions. He is responsible for promoting the company through various media channels, including editorial, print and online advertising, and social media. Michael received his education at Indiana University where he majored in English.

Risky Business: Avoiding, Transferring and Mitigating Risk in Property Management

As discussed during RealWorld 2018 sessions Operating a property management company today means exposing your business to risk in a variety of forms. Not having a safety net—a true risk protection plan—could be the biggest risk of all. Of course, risk means economic loss—the kind that erodes gross revenue and NOI. According to LifeLock®, while[]

Senior Industry Trends: Boosting Speed-to-Lead

As discussed during RealWorld 2018 sessions A question many senior property management professionals may ask themselves is, “When it comes to leads, why are we still struggling with occupancy?” As with most business challenges, there’s not just one, but several reasons for this: there just aren’t enough leads to meet the supply; the leads you[]

Optimizing Your Student Housing Assets for Maximum ROI

Optimizing Student Housing Assets for Maximum ROI

You’re sitting on a student housing gold mine. But you might not even be aware of it. No, we’re not talking about your student properties themselves. We mean the data they’re spinning off day in and day out that can help you optimize asset and portfolio performance. Only in the past decade has this become possible,[]

Smart Home Technology for Energy Efficiency

Smart Home Technology for Energy Efficiency

The Internet of Things (IoT) has taken the nation by storm. However, its value to an apartment operation is as varied as the nation’s rental product itself. While home chore automation and security have inspired a surge of innovation and enthusiasm, a more direct and obvious driver of cost recovery is already in place for[]

renters expectations

Fast Facts for Managing Prospective Renters’ Expectations

Surveys gauging how renters use technology to rent and live at apartments are taking on a sense of urgency at SatisFacts and ApartmentRatings.com. Because more renters are finding their homes on mobile, tablet and desktop applications, the leading multifamily research firm is going back to the well more often. Since the first technology-oriented survey emerged[]

data and trends

Data and Trends are Telling the Story in Multifamily

April’s Texas Apartment Association 2018 Education Conference was time to absorb not only some good fare and a slow stroll on the Riverwalk but emerging trends in the apartment industry. And maybe a moment to wishfully think about the chances of winning the raffle for a 2018 Alfa Romeo Giulia that sat behind ropes on[]

4 Better (and Cheaper) Ways to Boost Senior Living Occupancy

4 Better (and Cheaper) Ways to Boost Senior Living Occupancy

Solid occupancy numbers often blind senior living property managers to a glaring problem: the cost of keeping those units full. Add up what you’re spending on third-party lead sources along with internal resources devoted to working leads and you’d probably be shocked at your cost per lease. The good news is that forward-thinking senior property managers[]

Know the Rules: Accommodating Emotional Support or Companion Animals

Stay in compliance when residents ask for companion or support animals While the multifamily housing industry has become pet friendly, some furry friends are catching the ire of property managers. Residents carrying in their pets under the guise of them being companion animals are leaving some apartment operators worried about fair housing issues if they don’t[]

convert leads

Convert Leads in Multifamily with Data-focused Demand Generation

In multifamily marketing, more leads equals more leases, right? If the number of web hits, emails, texts and calls could determine the success of a property, America’s multifamily properties would be happily stuffed with tenants year-round. But only about a quarter of leads are sales-ready, and the other 75 percent require follow-up communications that often[]

outsourcing

Building Profit with Back-Office Outsourcing

In property management, the digital switchover is creating an interesting trend. Collapsing apartment operations into digital is disrupting talent models, ending traditional workflows and creating new organizational risk. Big changes on the inside are creating even bigger changes on the outside, where markets are moving and deals flying off the shelf. In the midst of[]

Fair Housing Act

Fair Housing Month: The History of the Fair Housing Act

April is Fair Housing Month, commemorating the signing of an important multifamily housing policy that prohibits discrimination. Yet, few may realize that the Fair Housing Act fought an uphill battle before being passed and that the early days of the Department of Housing and Urban Development were not without controversy.

thank your residents

15 Creative Ways to Thank Your Residents

Giving thanks should be a year-round event and not relegated to Thanksgiving Day. Here are some creative ways you can say “thank you” to your residents.

Top 7 PMI Articles for 2014 (so far)

The Top 7 Property Management Insider Articles of 2014 (So Far)

During the dog days of summer, many of us go on vacation or just slow down and enjoy a summer evening with a cool beverage while sitting on a patio at night. Take advantage of your downtime by checking out the top 7 articles from 2014 (so far) and get caught up with any articles you might have missed.

Top 20 Apartment Markets for Rent Growth for Q2 2014

Top 20 Apartment Markets for Rent Growth for Q2 2014 [Video]

For the most part, it’s the usual suspects atop the nation’s leaderboard for apartment rent growth. But a few surprises popped in, as well — in part due to continued impressive lease-up velocity in many markets facing big waves of new supply.

Quarterly Apartment Rent Growth Hits 14-Year High

The U.S. apartment market outperformed everyone’s expectations with an impressive showing in 2nd quarter 2014. Occupancy jumped up to a seven-year high, even with newly built units hitting the market in large numbers. And quarterly rent growth reached a 14-year high.

July is Smart Irrigation Month

July is Smart Irrigation Month

The month of July is typically a time of peak demand for outdoor water use, making it the perfect time for property management companies to focus on smart irrigation and water conservation practices.

Downtown Oakland (Photo by Zach Corr) by James Daisa.

U.S. Apartment Fundamentals Continue to Hold Steady in Q1 2014

MPF Research reports that the U.S. apartment sector continues to post strong fundamentals even as new supply levels ramp up – with occupancy registering around 95% and annual rent growth around 3% for the seventh consecutive quarter.

New Mapping Tool Reveals Renter Hot Spots

A new mapping tool from the Census Bureau gives an in-depth look into American communities, telling us, among other things, where home ownership rates are the highest and, conversely, where renters live.

Bed Bug Research Reveals Seasonal Trend

Do bed bug infestations have seasonal trends? A new study released this week by the University Of Pennsylvania School Of Medicine revealed a significant seasonal cycle in bed bug reporting in Philadelphia.

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