Michael Cunningham

Contributor, Property Management Insider

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Michael Cunningham is Content Marketing Manager at ProofHQ, and the former Managing Editor of PropertyManagementInsider.com. He worked as a social media manager for RealPage, Inc., a provider of on-demand software solutions that integrate and streamline single-family and a wide variety of multifamily rental property management business functions. He is responsible for promoting the company through various media channels, including editorial, print and online advertising, and social media. Michael received his education at Indiana University where he majored in English.

how to control mosquitos

How to Control Mosquitos Hanging Around Your Apartment Community

Labor Day may signal the unofficial last day of summer, the final big opportunity for outdoor gatherings, but as cooler weather approaches the desire of your residents to chill on patios, decks and outside common areas doesn’t fade. If anything, more people will frequent conversational areas like fire pits and around the grill. The sad fact[]

business intelligence software

Leveraging Business Intelligence to Make the Right Decision

Good business sometimes relies on playing hunches. A property manager may have a gut feeling that it’s time to increase new rents and settle in for longer-term leases. Or that upgrading floors in each unit will net even higher rents and give the bottom line an extra lift. Great business leaders will tell you that following[]

Leasing Agent Sales Learning Delivers a Huge Payoff

Considering they represent multifamily’s sales force, it’s amazing how few leasing agents are effectively educated in how to close leases. Some come from sales backgrounds, but others from previous positions as leasing agents or retail jobs without ever being formally exposed to basic sales principles and product knowledge. Leasing agents often wear many hats in[]

multifamily budgeting software

Say Goodbye to Spreadsheets with Multifamily Budgeting Software [eBook]

Budgeting tends to be an endless cycle of cramming numbers into spreadsheets, and working out a grueling alternative to manipulate the amount of money that was allotted the year before. It always starts with good intentions, but more often than not, the end result is repeating last year’s budget.Does this sound familiar? Create realistic budgeting[]

data science

Splitting the Atom: Using Data Science to Drive the Right Kind of Residents

Today’s quest for renter leads begs the question whether sales and marketing are working from the same recipe. Quantity mostly trumps quality as metrics tend to focus on activity and outcome. The industry has a wealth of ways to cultivate leads – everything from guest cards to website chats. And according to marketing experts at[]

Dog DNA Testing is Becoming More of a Household Name in Multifamily

One of an apartment community’s greatest assets and amenities is clean, well-kept common areas and grounds. But a green, inviting landscape loses its luster with one step into a squishy mess. A lawn marred by doggy landmines is not only gross but a breeding ground for disease and environmental issues. Dog feces removal awareness has[]

vendor credentialing

RealPage’s Leading Vendor Credentialing Software Updates Sophisticated UI

Compliance Depot, a RealPage Vendor Credentialing service, released a new version of its industry-leading vendor credentialing software. RealPage Vendor Credentialing has been given a brand-new look and feel, with easy navigation and dashboard reporting, among other enhancements. The product helps multifamily owners and operators reduce vendor-related risk with a credential management program supervised by licensed insurance[]

disaster recovery

6 Ways to Prepare for and Recover from Natural Disasters

It has been one busy hurricane season. Hurricane Harvey’s catastrophic flooding in metro Houston affected about 6.5 million people, according to a study from RealPage’s data analytics team. Widespread damage from recent hurricanes impacted thousands in South Texas, Florida and the Caribbean. As the United States rebuilds, many will be tasked with making property decisions. We have rounded[]

senior living software

Surviving the Perfect Storm in the Senior Living and Assisted Care Industry

RealPage’s Gustavo Sapiurka, Senior VP of OneSite, recently sat down to talk about affordable senior living and assisted care. Sapuirka discusses what he calls “the perfect storm” for the industry. He describes four parts of the wave: age, income, savings and caregiver shortage—in addition to the Medicaid expansion and shrinking Medicaid allotments that put pressure[]

fire prevention

Homeowners Play an Important Role in Wildland Fire Prevention

As civilization sprawls further into woodland habitats, the threat of fire rises—and fire prevention plays a significant role for homeowners. In nature, fire plays a central role in managing wilderness health, clearing out brush and ground cover that would otherwise choke essential forest trees. The burned debris it leaves behind enriches the soil. It stimulates the[]

Online Renewals Reduce Turnover and Increase Asking Rents

With the competition for renters getting more urgent, now is the time to focus on keeping your current residents where they belong, and online renewals looks like a compelling part of any resident retention strategy.

Is Generation Y Redefining the American Dream?

When you hear about the rough housing market of the past few years, the American Dream is often part of the discussion. But I think that aspect of the dream might be changing, thanks in part to Generation Y.

Five Low Cost Ways to Make Your Rentals Green

Going green was once just a good idea for being environmentally friendly. Now, it’s one of the hottest amenities. Here are five low-cost ways to work towards earning the green title for your property.

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