Michael Cunningham is Content Marketing Manager at ProofHQ, and the former Managing Editor of PropertyManagementInsider.com. He worked as a social media manager for RealPage, Inc., a provider of on-demand software solutions that integrate and streamline single-family and a wide variety of multifamily rental property management business functions. He is responsible for promoting the company through various media channels, including editorial, print and online advertising, and social media. Michael received his education at Indiana University where he majored in English.
Labor Day may signal the unofficial last day of summer, the final big opportunity for outdoor gatherings, but as cooler weather approaches the desire of your residents to chill on patios, decks and outside common areas doesn’t fade. If anything, more people will frequent conversational areas like fire pits and around the grill. The sad fact[…]
Good business sometimes relies on playing hunches. A property manager may have a gut feeling that it’s time to increase new rents and settle in for longer-term leases. Or that upgrading floors in each unit will net even higher rents and give the bottom line an extra lift. Great business leaders will tell you that following[…]
Considering they represent multifamily’s sales force, it’s amazing how few leasing agents are effectively educated in how to close leases. Some come from sales backgrounds, but others from previous positions as leasing agents or retail jobs without ever being formally exposed to basic sales principles and product knowledge. Leasing agents often wear many hats in[…]
Budgeting tends to be an endless cycle of cramming numbers into spreadsheets, and working out a grueling alternative to manipulate the amount of money that was allotted the year before. It always starts with good intentions, but more often than not, the end result is repeating last year’s budget.Does this sound familiar? Create realistic budgeting[…]
Today’s quest for renter leads begs the question whether sales and marketing are working from the same recipe. Quantity mostly trumps quality as metrics tend to focus on activity and outcome. The industry has a wealth of ways to cultivate leads – everything from guest cards to website chats. And according to marketing experts at[…]
One of an apartment community’s greatest assets and amenities is clean, well-kept common areas and grounds. But a green, inviting landscape loses its luster with one step into a squishy mess. A lawn marred by doggy landmines is not only gross but a breeding ground for disease and environmental issues. Dog feces removal awareness has[…]
Compliance Depot, a RealPage Vendor Credentialing service, released a new version of its industry-leading vendor credentialing software. RealPage Vendor Credentialing has been given a brand-new look and feel, with easy navigation and dashboard reporting, among other enhancements. The product helps multifamily owners and operators reduce vendor-related risk with a credential management program supervised by licensed insurance[…]
It has been one busy hurricane season. Hurricane Harvey’s catastrophic flooding in metro Houston affected about 6.5 million people, according to a study from RealPage’s data analytics team. Widespread damage from recent hurricanes impacted thousands in South Texas, Florida and the Caribbean. As the United States rebuilds, many will be tasked with making property decisions. We have rounded[…]
RealPage’s Gustavo Sapiurka, Senior VP of OneSite, recently sat down to talk about affordable senior living and assisted care. Sapuirka discusses what he calls “the perfect storm” for the industry. He describes four parts of the wave: age, income, savings and caregiver shortage—in addition to the Medicaid expansion and shrinking Medicaid allotments that put pressure[…]
As civilization sprawls further into woodland habitats, the threat of fire rises—and fire prevention plays a significant role for homeowners. In nature, fire plays a central role in managing wilderness health, clearing out brush and ground cover that would otherwise choke essential forest trees. The burned debris it leaves behind enriches the soil. It stimulates the[…]
Could this 330 square foot apartment be the future of multifamily? Meet The Domestic Transformer.
We often talk about scary stuff on Friday the 13th. But change can be scary any day, especially when rolling out new software. Here are 13 ways to take the fear out of change.
If you manage your documents like close to 90 percent of apartment properties across the country, it’s all about the paper. But if you take those documents electronic, you can experience all kinds of savings. Here are seven of them.
More and more of your residents and prospects are going to be shopping for electric cars. Will you be able to accommodate them?
With the competition for renters getting more urgent, now is the time to focus on keeping your current residents where they belong, and online renewals looks like a compelling part of any resident retention strategy.
MPF Research is celebrating 50 years of providing apartment market intelligence to the multifamily industry.
If you’re billing your residents separately for rent and other items, you could be leaving money on the table. Learn how convergent billing can save time and improve collection rates.
When you hear about the rough housing market of the past few years, the American Dream is often part of the discussion. But I think that aspect of the dream might be changing, thanks in part to Generation Y.
Going green was once just a good idea for being environmentally friendly. Now, it’s one of the hottest amenities. Here are five low-cost ways to work towards earning the green title for your property.
Unwelcome Tenants: Whether homes are high or low income, clean or dirty, bed bugs don’t discriminate…so says a new survey by NPMA.
Earnings matter. This is as true in energy, industrials and consumer staples as it is in real estate...
Congratulations! You have a fantastic product. Newsflash! Your competitor has a fantastic product, t...
Multifamily owners will sometimes find themselves non-compliant because of a misinterpretation of th...
An automated vending machine generating $2,500 in weekly revenue is most likely not selling just can...
When it officially stamps hoarding as a disorder in May, the American Psychiatric Association will c...
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