Michael Cunningham is Content Marketing Manager at ProofHQ, and the former Managing Editor of PropertyManagementInsider.com. He worked as a social media manager for RealPage, Inc., a provider of on-demand software solutions that integrate and streamline single-family and a wide variety of multifamily rental property management business functions. He is responsible for promoting the company through various media channels, including editorial, print and online advertising, and social media. Michael received his education at Indiana University where he majored in English.
A thriving senior housing market appears to be taking a page from the multifamily industry and empowering contact centers to capture new business. But the similarities end there. Senior housing – which includes independent living, assisted living and memory care – is a specialized leasing vertical that requires a little more attention and compassion during[…]
Web app can help properties avoid costly overwatering for free Water My Yard is a free app that can help Texas multifamily property managers to keep landscapes attractive year-round and reduce expensive overwatering practices. Fifty percent of landscape water is wasted by overwatering, often caused by needlessly running sprinkler systems. In recent years, evapotranspiration technology[…]
As big data and advanced software continue to revolutionize multifamily, career-long learning has become a pillar of the industry. In the first article of this series, we addressed the importance of incorporating ongoing training into your business, as well as ways that the gamification of learning materials can yield better results when motivating your employees[…]
Advances in roach treatment offer conveniences for properties, residents Before finishing his doctorate in entomology, Dr. Mike Merchant worked in the 1980s as a pest control specialist in Seattle. He keeps a blog – “Insects in the City” (say it out loud and you’ll get the pun) – specifically dedicated to the topic of urban[…]
New uses for glass can add unique effects to apartment design Picture a common area in an apartment. Now examine the construction of the room you’ve envisioned. Chances are, you imagined four opaque, textured walls – maybe in colors beyond the standard eggshell if you got creative. However, glass industry innovators and entrepreneurs are shattering[…]
Team collaboration across a large apartment portfolio often proves challenging, particularly during growth cycles. Assembling the key players and sending an email alone takes time and money, and sometimes the message gets lost along the way, especially when it’s directed to so many inboxes. Still, according to 61 percent of those polled in a Pew Center[…]
Increase revenue by relying on smarter waste services for your apartment community Trash talk is hardly sexy, especially following a discussion about high-end apartment amenities, but Shawn Handrahan gave it a try at the recent Marcus & Millichap multifamily conference in Dallas. Handrahan is CEO and president of Valet Waste, which provides services for handling[…]
One of the more enlightening panels at the November 2016 NMHC OpTech conference focused on telecom at multifamily properties, a subject that grows increasingly complex as new services and vendors enter the marketplace. Today the issue is more important than ever as broadband has become the most desired amenity among renters, and many owners are[…]
Considering that your employees represent your greatest (and most expensive) asset, shouldn’t you be increasing their value over time just as you would any other investment? Almost every function in property management now involves software. That’s why it’s shocking how many PMCs invest heavily in software, but minimally in training their people to get the[…]
There are no two ways about it: your maintenance team is often the face of your apartment community. So, why not show your appreciation for the value they add to the overall operation of the property and their contribution to resident satisfaction? The New Year is the perfect time to say a special thanks with[…]
How much impact does a typo have on your apartment marketing or resident retention efforts? Maybe not much, but why take the chance? Here are six copy editing tips to make sure your message is on point.
Chances are that many of your renters and prospects haven’t given a great deal of thought about how they’d prefer to go through the leasing process. I will wager that online leasing will win virtually every time. Here’s why.
Could this 330 square foot apartment be the future of multifamily? Meet The Domestic Transformer.
We often talk about scary stuff on Friday the 13th. But change can be scary any day, especially when rolling out new software. Here are 13 ways to take the fear out of change.
If you manage your documents like close to 90 percent of apartment properties across the country, it’s all about the paper. But if you take those documents electronic, you can experience all kinds of savings. Here are seven of them.
More and more of your residents and prospects are going to be shopping for electric cars. Will you be able to accommodate them?
With the competition for renters getting more urgent, now is the time to focus on keeping your current residents where they belong, and online renewals looks like a compelling part of any resident retention strategy.
MPF Research is celebrating 50 years of providing apartment market intelligence to the multifamily industry.
If you’re billing your residents separately for rent and other items, you could be leaving money on the table. Learn how convergent billing can save time and improve collection rates.
When you hear about the rough housing market of the past few years, the American Dream is often part of the discussion. But I think that aspect of the dream might be changing, thanks in part to Generation Y.
Earnings matter. This is as true in energy, industrials and consumer staples as it is in real estate...
Congratulations! You have a fantastic product. Newsflash! Your competitor has a fantastic product, t...
Multifamily owners will sometimes find themselves non-compliant because of a misinterpretation of th...
An automated vending machine generating $2,500 in weekly revenue is most likely not selling just can...
When it officially stamps hoarding as a disorder in May, the American Psychiatric Association will c...
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