The Future of Short-Term Rental Management

The short-term rental industry has come a long way. Once mainly for vacation rental property owners with a few properties, business leaders in multifamily have started to add short-term rental units to their portfolios. Kigo Senior Vice President Matthew Hoffman says the industry has a lot to offer multifamily owners and managers if they keep[]

Selling Energy: Inspiring Ideas that Get More Projects Approved

A casual observer would assume that vendors and contractors sell energy projects to multifamily building owners. In reality, the energy managers and other internal champions connected to those buildings wind up doing most of the selling. They’re the ones who lobby to gain consensus among their peers in property management, facilities, and engineering, persuade senior[]

Marketing Trends Destined to Transform the Apartment Industry

Classic apartment marketing is becoming just that. What once was considered as being the four cornerstones of sales pitches – the 4Ps of product, price, place and promotion – are being transformed by those digital devices that consumers hold dear to their hearts, and hands in a new way. Smartphones and tablets continue to define[]

Apartmentalize Re-Affirms that the Apartment Industry is Hitting on All Cylinders

Leveraging data analytics improves NOI, Gen Z and Boomers are primed to make an impact on multifamily, maintenance is having greater influence on apartment brands and service animals are still a hot topic in the apartment industry. These topics and more were on the minds of multifamily professionals who converged in record numbers in June[]

Energy Market Update

U.S. Energy Information Administration Administrator Linda Capuano told the Energy and Water Development Appropriations Subcommittee in the U.S. House of Representatives in February that the U.S. energy industry is in a transformational time. She punctuated that statement by noting that, for the first time in almost 70 years, the U.S. will be exporting more energy[]

Student Housing Turning to Technology for the Turn

Student Housing: Turning to Technology for the Turn

Student housing is unlike other types in one very important way: once a year, at the very same time, most of the residents vacate. And around two weeks later, the rooms are rented again. This “turn” is a short period in which an awful lot has to happen – the most significant being the inspection,[]

The Renewed Importance of High-Quality Website Copy in the Multifamily Industry

As websites for multifamily communities continue to evolve and showcase the latest in immersive content offerings, many have interpreted this progression as a move away from the impact of copy on apartment marketing. Some might think you can just slap a few known keywords on the page to help Google find your website and then[]

Conquering Student Turn with Mobile Technology

Conquering Student Turn with Mobile Technology

Time is money when turning student housing units. Management and maintenance teams have to synchronize their efforts, and the best way to accomplish this task is through open, efficient communication. Facilities management software provides an accessible solution for student housing operators to see a more complete view of maintenance processes  ̶  from assigning work orders to[]

eBills: The Digital Life

eBills are no longer a new idea or technology, and the statistics back it up. Payment processor Fiserv reports that over 50 percent of Americans receive some bills electronically, and 78 percent of households are receptive to the idea. In fact, the majority of consumers receive at least a mix of paper and paperless bills.[]

The Perfect Match for Optimizing your Vendor Management Program

Finding the right vendor in the right area has long been a challenge for multifamily operators. And for third-party service companies, getting new business has been difficult, sometimes forcing them to resort to door-to-door solicitation. But the gap is about to get tighter. This summer, RealPage is launching a new vendor management platform designed to[]

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