Sarah Alerasoul


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Sarah is a Dallas-based journalist who writes local news, blogs and content for major media outlets. She’s contributed to NPR, 91.7 KVRX and South by Southwest and has worked with international teams in Japan, China, Italy and Africa

peak leasing season

Expectations for Peak Leasing Season 2017

New supply coming on line could make peak leasing season interesting The forecasted second-quarter surge in new apartment supply, mostly in the top tier, has set the stage for what could challenge some property managers during peak leasing season. Unlike previous years when demand outpaced supply, Class A and Class B property managers may find[]

No Train No Gain: Why Your Staff Needs Training

Multifamily housing employees want more training. At least that’s what a recent Pew Research Center survey about the American workforce and changing job market suggests. The U.S. employment landscape has morphed from hands-on tools to fingers on keyboards. Over the last 35 years, workers are rethinking the skills they have and what they will need[]

Content Makes a Difference in Multifamily SEO

In a 1996 essay, Bill Gates looked into his cyber crystal ball two decades ago, he predicted that content would become king on the young Internet. Some in the information business will argue they’ve mastered the Internet to the extent that Gates referred. But in other realms, content is very much royalty, especially as it relates[]

Toilet Talk: How Your Property Could be Losing Money

Is Your Property Flushing Money Away? While we’ve all heard that leaky toilets costs can add up, even functioning toilets have historically been big water users. Nearly 27 percent of water used inside homes goes through toilets, much more than in showers, washing machines or faucets. A leaky toilet cost one New York City resident[]

Job Costing Solution to Improve Multifamily Project Management design

A Job Costing Solution to Improve Multifamily Construction

Construction projects are increasingly costing more–but it’s not just a shortage of labor that’s driving costs up during one of the nation’s biggest construction booms. Creative apartment designs, rising material prices, regulatory issues, and interior vanity details are tacking on a superfluous price tag for market investors. Multifamily construction–whether it is unit renovations or ground-up[]

student housing

The Latest Market Insights in Student Housing

The RealPage Student Team is attending InterFace Student Housing Conference in Austin this week, where top industry players are gathering for market insights and trends, continued education and networking. Taylor Gunn, Director of Student Housing at RealPage, delivered an enlightening presentation on the Student Market in the recent webcast, “Student Housing Q1 Market Update.” Gunn spoke about[]

Benchmarking Compliance Using Energy Star Portfolio Manager

Benchmarking Compliance Using Energy Star Portfolio Manager

The filing dates to report building energy benchmarking data to the Energy Commission run from April 1 through July 1, and states are expecting building owners to do it through the Environmental Protection Agency’s “Energy Star Portfolio Manager”. The question is, are you in compliance with all your filing requirements? And just how do you[]

The Country's Most Satisfied Senior Resident Communities

The Country’s Most Satisfied Senior Resident Communities

A new report from Senior Housing News released that market research firm J.D. Power has claims to have uncovered the country’s most satisfied senior resident communities. According to the J.D. Power 2018 Senior Living Satisfaction Study, the communities with the most points have the most satisfied residents, and J.D. Power has a leaderboard to prove[]

Mobile Facilities App for Maintenance

Cutting the Paperwork Out of Maintenance with the Mobile Facilities App

RISE Real Estate, a successful company with holdings in both conventional and student, finally has a new tool that benefits both properties. Before encountering the Mobile Facilities App, however, they documented maintenance the way most companies do: with lots of paper and trips to the front office. “It’s inherently wasteful,” says RISE’s software platform analyst, Carlos[]

tracs 2.0.3.A

Affordable Housing: TRACS Implementation Pushed Back to Fall 2018

Earlier this week, RealPage Affordable Leadership attended a Tenant Rental Assistance Certification System (TRACS) Industry meeting at HUD in Washington, D.C. At the meeting, HUD informed RealPage that TRACS 2.0.3.A will not be implemented until the Fall of 2018. The setback comes in lieu of several factors—firstly, HUD is running a major technology update on[]

student housing industry

What’s on the Horizon for the Student Housing Industry

If there’s one word that sums up the current state of the student housing industry, it’s growth. With an average of 48,000 off-campus purpose-built beds delivered per year, the industry is predicted to grow at a healthy and sustainable pace. Opportunities are popping up across America to invest in Student, and there’s no end in[]

shadowbanning

Is Shadowbanning a Threat to Social Media Engagement in Multifamily?

Feeling invisible on social media? Sensing that nobody “likes” your posts anymore? You may be on to something. A stealthy form of online punishment known as shadowbanning has just gone mainstream. It turns out social media accounts have been silently removing user posts from the public eye and not telling them about it. That’s right:[]

multifamily conferences

The Best Multifamily Conferences in America

Predicting the future. Taking risks. Expanding your business in a market that’s growing faster than you are. These are all challenges that you – the multifamily property management professional – must face. The biggest relief is that you’re not alone. Attending multifamily conferences can give you the tools, the inspiration and the contacts you need[]

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