Apartment Marketing

These days, apartment marketing is pretty dynamic. You have to constantly work to maximize a property’s leads while reducing the cost per lease. From apartment website design and search engine optimization (SEO), to online leasing, Internet listing services, and social media, PMI has you covered on the latest news, trends, and best practices.

Email Marketing Multifamily

The Art of Email Marketing in Multifamily

Marketers are enjoying a healthy opportunity to move goods to consumers via email advertising, one that the multifamily industry should take note. A spokesperson for Pew Research Center said recently that email hasn’t lost its luster. “Email is to the digital age what stone-sharpening tools were in the prehistoric age – good for everything that[]

social media

What’s New in Social: Videos, Views and Viral Ads

It’s crucial for property management professionals to find innovative ways to connect with prospects and generate business, and social media is a powerful tool to help. For this reason, Property Management Insider has created a weekly series to keep readers up-to-date on the latest trends and updates in social media. Here’s what’s new in social: Twitter[]

multifamily social media

What’s New in Social: Adding a Personal Touch

It’s crucial for property management professionals to find innovative ways to connect with prospects and generate business, and social media is a powerful tool to help. For this reason, Property Management Insider has created a weekly series to keep readers up-to-date on the latest trends and updates in social media. Here’s what’s new in social:[]

social media

What’s New in Social: Facebook Seeks Domination Across Industries

It’s crucial for property management professionals to find innovative ways to connect with prospects and generate business, and social media is a powerful tool to help. For this reason, Property Management Insider has created a weekly series to keep readers up-to-date on the latest trends and updates in social media. Here’s what’s new in social:[]

Multifamily Trends 2016

Trend Makers for Multifamily to Watch in 2016

Multifamily Trend Makers Meet the influencers who get top billing as our trend makers for multifamily in 2016. Read on to learn more about our picks and find out why these famous names are our digital marketing muses. The wisdom and foresight they demonstrate across industries is the reason we think they’re so dang awesome.[]

New in Social Media

What’s New in Social: Autoplay, Tweets, and Peach

It’s crucial for property management professionals to find innovative ways to connect with prospects and generate business, and social media is a powerful tool to help. For this reason, Property Management Insider has created a weekly series to keep readers up-to-date on the latest trends and updates in social media. Here’s what’s new in social:[]

How Meerkat and Periscope are Changing Multifamily

Will live streaming applications play a vital role in the apartment selection process? It’s 5pm on a Friday and you are just getting off of work.  You have been looking for a new apartment to better accommodate your family and you really wanted to check out this apartment complex that you saw online.  It’s listed[]

twitter and facebook

What’s New in Social: Tools, Timelines and Tweets

It’s crucial for property management professionals to find innovative ways to connect with prospects and generate business, and social media is a powerful tool to help. For this reason, Property Management Insider has created a weekly series to keep readers up-to-date on the latest trends and updates in social media. Here’s what’s new in social:[]

What’s New in Social: Testing, Tools, and Apps

It’s crucial for property management professionals to find innovative ways to connect with prospects and generate business, and social media is a powerful tool to help. For this reason, Property Management Insider has created a weekly series to keep readers up-to-date on the latest trends and updates in social media. Here’s what’s new in social:[]

apartment on map

Put Your Property on the Map with Location-Based Marketing

Property management companies are using new technologies to target prospective renters. The growth of mobile advertising is shaking up the way businesses are marketing products and services, and property managers have the ability to draw in prospects with a click of a button. Mobile users are constantly tuned in to their devices, opening the door[]

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