Revenue Management

Property managers want to lease to a prospective resident at a fair price, but don’t want to concede too much in lease negotiation. Revenue management is about finding the perfect point in the middle, where the price is right in the customer’s view and yet still adds to the bottom line. If it’s priced too low, you’ve lost money. If it’s priced too high, you’ve lost the customer. In short: The challenge is to sell the right resources to the right customer at the right time for the right price.

Revenue Management: Proven in Any Market Cycle [eBook]

The U.S. apartment market continues to chug, but in moderation compared to much of its nine-year run. Some markets have softened, sparking some give and take in operational strategies. When markets soften, the focus naturally turns from rent growth to maintaining occupancy, which often leads to concessions for new leases and at the sacrifice of[]

How Data Analytics is Driving Multifamily Portfolio Outperformance

This year’s RealWorld conference will be packed with sessions illustrating how artificial intelligence, business intelligence, benchmarking, revenue management and other cutting-edge data-crunching technologies have become the secret weapons of asset managers chasing maximum multifamily portfolio performance. “These tools have come into their own and are delivering big impacts,” says RealPage’s Keith Dunkin.“What were once esoteric[]

Hitting a Home Run with Value-Added Construction

Call it the longest seventh inning in the apartment cycle that has been seen over the last two decades. Five years ago was perhaps the pinnacle of value-add construction, and the market still holds opportunities for multifamily developers and owners to capitalize on apartment upgrades. They’re just a little more difficult to find, which means[]

The Keys to Operational and Revenue Success in Multifamily

This October in Dallas, a climate where supply outpaces demand in some markets, multifamily leaders met to discuss how to get more revenue out of their Texas assets. Discussions focused on how to maximize amenities and get the biggest return on the dollar by basically understanding what residents really want through their actions. At the[]

NMHC OpTech 2018: Getting to the BI Metrics that Matter

A treat each year at the National Multifamily Housing Council’s OpTech Conference & Exposition is unveiling or examining apartment industry trends. Every other year, the NMHC/Kingsley Resident Preferences Report forces a few subtle realities of what residents really want. Last November, the report drew oohs and aahs from those who filled the Islander Ballroom at[]

Three Solutions to Elevate Student Housing Industry Performance [eBook]

It’s never been a more exciting time to be in the student housing industry. In the last 20-plus years, student housing development has exploded, reaching a pinnacle in the last few. While the industry has normalized in recent months, the business approach continues to evolve. Changing market conditions dictate performance visibility down to the bed[]

Student Housing Income: Replacing Guesswork with Science

In recent weeks, we’ve brought you a series of articles about new executive software tools that can help you squeeze maximum profit from your student housing assets – without any special technical expertise. These tools tap into the data your computer systems are already collecting day in and day out, along with deep market research,[]

Business Intelligence for Student Housing: A Game Changer Arrives

True story: a property manager recently shared that she had broken down in tears when shown how RealPage Business Intelligence for Student Housing could crank out in 10 minutes the reports she had been manually assembling from dozens of individual property spreadsheets—requiring as many as 20 painful hours, a lot of it during her free[]

A Smarter Answer Faster with Underwriting Analytics

As discussed in RealWorld 2018 sessions “For multifamily investors, a majority of their return on investment comes from capital management, what you buy, where you buy and when you sell. Until now, investors have made these decisions based on time-consuming analyses and expensive market studies that evolved little in recent cycles. Underwriting Analytics reflects our[]

data science

Data Science Techniques for Real Estate

As discussed in RealWorld 2018 sessions  Most people won’t argue with you about the importance of data. There are more data sources now than ever before, and we know we need to tap into them—but collecting the right metrics, interpreting properly and translating into business decisions that improve results is another story. Savvy property management[]

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