How to Get Multifamily Data in Rural Locations

multifamily data


Urban hot spots have traditionally served as primary platforms for steady supply. Today, outer growth is paralleling metro momentum with striking dependability. With rural population on the rise, multifamily data collection methods are evolving to reach the most remote of companies.

Rural Multifamily Data Collection

In contrast to densely populated areas where research is accompanied by the advantage of ample resources, rural residential zones are often immune to routine information-gathering tools. Because data is the backbone of trend analysis, defiance of such limitations is essential. MPF Research‘s integration of innovative exploration techniques is an exciting remedy that allows for unmatched accuracy in the capture of hard-to-reach data.

The research team’s applied innovation chiefly manifests through three instruments: the monitoring of financial movement, local-level connections and the building of relationships.

Tracking Trails

An area’s economic web can help pinpoint supply growth. Increasingly, the tracing of dollars leads to mixed-use development. Rural properties have started to mirror urban life, connecting residents with store-front amenities. The trend correlates with a slowing growth of commuters. A U.S. Census Bureau reports, “the rate of automobile commuting has stabilized in recent years after decades of increase.” As people stay closer to home, monetary movement becomes a progressively powerful research tool.

Going Local

multifamily data

Smaller living hubs typically equate to less media coverage. In these areas, citizen bloggers shine. Blog posts infused with excitement about new properties provide location confirmation. And photos, often included within these blogs, give further depth to timely data accuracy. At times, however, tracking movement from behind a keyboard offers only limited access to the full scope of real-time information. MPF Research is well versed in handling such scenarios. Replacing keyboards with walking shoes, the team hits the pavement to seek out development and verify property information. Physically visiting a site with low digital visibility allows for comprehensive data investigation and collection.

Valuing Relationships

MPF Research’s network of relationships is essential to a full-circle, information-gathering process. Because identification of existing properties accounts for only a portion of the development lifecycle, knowledge of future rural growth provides an indispensable advantage. Advanced knowledge is often sparked by an observation of land use permits, which detail multi-family zoning. Developer connections supplement this information, acknowledging and confirming projects before official movement ever occurs. MPF Research is excited to begin integrating this detailed, forward-looking data into its products. Within the next few months, customers will be able to view planned development with ease. With a creative and collaborative approach, multifamily data collection in non-urban areas can be reliable and revolutionary.


Real Estate Writer, RealPage

Lindsey Allen is a Real Estate Writer for MPF Research, the market intelligence arm of RealPage, Inc. Prior to joining RealPage, Lindsey wrote for news publications as a journalist and for apartment properties as a marketing and leasing content creator. She holds a Bachelors degree in News and Information from Oklahoma Baptist University.

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