Know It All: Outsmarting the Competition with Business Intelligence [eBook]



Autonomy. Accuracy. Agility. Action. If your multifamily business intelligence software isn’t nimble enough to let you steer strategy with these attributes, it’s time to make a change.

So what’s an “ideal solution” supposed to look like? We’ve done the research among leading industry experts, and found that the most successful businesses use tools that reveal asset performance internally within their portfolio, and externally, relative to their submarkets. A 2015 report from Forbes says that business intelligence platforms are projected to grow at a compound annual growth rate of 8.7% through 2018. The best can delineate how to improve performance and navigate economic highs and lows.

In a market crowded with business intelligence solutions, the reality is that most only produce volumes of data, and fail to deliver relevant and accurate metrics necessary to develop an actionable plan to help manage a portfolio. According to Forbes, through 2016, less than 10% of self-service business intelligence initiatives will be governed sufficiently to prevent inconsistencies that adversely affect the business.

Whether you own or manage 100 or 10,000 units, there are six features your multifamily business intelligence software needs to outsmart the competition. Download them now.

As the multifamily industry’s premiere analytics solution, we do all of this and more through RealPage Business Intelligence™ with Performance Benchmarking, which accelerates profitability through increased revenue and reduced expenses. Its unique benchmarking uses real-time lease transaction data from across millions of units, and allows users to know exactly where they stand against the competition. Simply, that means you’ll be able to:

  • Execute on objectives
  • Improve efficiency
  • Increase effectiveness


Be a know-it-all. Find the answers you need when you need them, and figure out how to maximize your returns. Download the details and learn how business intelligence can help you develop a winning strategy for market domination.


Marketing Communications Strategist, RealPage
Contributing Editor, Property Management Insider

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Lea Lashley is a Contributing Editor for She focuses on marketing and social media strategies at RealPage, Inc. She has spent nearly 15 years in marketing and communications, and was recently an adjunct professor at the master’s level in social and digital media marketing at the Southern Methodist University Cox School of Business. Lea received her education at the University of North Texas where she majored in English Literature.
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