Perception Counts, Even in Apartment Maintenance

Perception Counts, Even in Apartment Maintenance

I rarely get called Mr. Blackwell, although one colleague insists on greeting me that way. Just so you know, I’m no relation to the fashion czar who ruled Paris and Rodeo Drive until his death a decade ago. You may recall that his designs had no boundaries and that annual style lists of the rich[]

Boosting your Marketing Results with Business Intelligence

It’s safe to say that most property managers still rely on relatively basic metrics when evaluating their marketing spend. Some look no further than cost per lead  – even though lead quality can differ hugely between sources. Cost per application gives you a little more information, but what if the applicants are sub-standard and mostly[]

Hurricane Update: 6 Actions to Take When Conditions Warrant

Forecasters say the 2016 Atlantic hurricane season could be stronger than previously thought, and the National Oceanic and Atmospheric Administration warns that coastal residents should have their hurricane preparedness plans in place and monitor the latest forecast. What was deemed in May to be a below average season with 10-16 named storms is now expected[]

fair housing

Fair Housing Sex Education for Property Management

As one might expect, a couple of quips on the topic of sex charged a packed house at the beginning of a Fair Housing session at the National Apartment Association’s Education Conference & Expo in San Francisco. But the mood soon got serious when attorneys for Kimball, Tirey & St. John began sharing eye-opening sexual[]

allergy trigger

The Hidden Allergy Trigger to Avoid in Multifamily

They are a marketing nightmare for any rental property, no matter the class and size. Their antennae are unsightly and certainly won’t pick up a cell phone signal. Some are very social and seek common shelter. They are considered dirty and offensive, enough that renters will move in a heartbeat if they are not extricated[]

smart home technology

Driving the Adoption of Smart Home Technology

Industry, multifamily working to overcome slow adoption of smart home technology The path to smart home technology adoption in multifamily maintains a twisting route navigated with short steps, much like the pace of the industry that promises systems to propel residential living of the future into the next galaxy. The subject has been a hot[]

mosquitoes

Protecting Residents from Mosquitoes

Don’t let mosquitoes cause disruptions for your residents and their pets. Once thought of as merely a backyard pest, mosquitoes have become a serious public health threat in recent years. The warmer months are a prime time for the insects to disrupt outdoor events and turn summer evenings into itchy, scratchy affairs. According to the[]

real estate investment portfolio

6 Challenges in Tracking Your Real Estate Investment Portfolio

If you’re a real estate asset manager, portfolio manager, limited or general partner, or just about anywhere in the capital stack, you know the pain and complexity of managing a portfolio of real estate properties. Whether you own, manage or just invest, tracking property data is critical to understanding whether your portfolio is performing. Managing[]

lease payment processing

Making it Easy to Love Online Leasing

The gasps resonated across the room when one gentleman told his story of a near miss of sensitive information being compromised. He recalled that the phone call that day appeared to be like any other coming into a leasing office. But the caller wasn’t looking for an apartment. Instead, a detective informed him that about[]

millennials building for millennials

Millennials Building for Millennials

The age of social media, video games and virtual living is opening the minds and designs of a new generation of architects that is creating today’s housing choices. Rather than designing via more traditional methods, Millennial architects are inspired by what they’ve seen on their desktops, phones and tablets. Architecture industry leaders believe that the[]

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