Creating Interactive and Risk-Free Content for Multifamily Websites-1

Creating Interactive and Risk-Free Content for Multifamily Websites

You see it everywhere—animated logos in Times Square, digital billboards at the mall, streaming ads on internet banners. Moving images are the advertiser’s medium of choice, and marketers from all industries have made plenty of headway. So when property managers rely on still footage in 3D floor plans and virtual tours to capture an audience[]

property management

Property Management Pest Control: Bed Bugs Know Colors

Entomologists say that bed bugs, the property management industry’s pest enemy number one, like certain colors, especially red and black. But suggesting to apartment residents that they avoid dark sheets may be going a little overboard when trying to keep the little buggers away. A recent University of Florida study revealed that the tiny, hard-shelled pests[]

multifamily

The Olympic Village: A Study in Creative Multifamily Thinking

When you think of the Olympic Village, what comes to mind? Is it scores of world-class athletes working hard to be the fastest or strongest? Maybe it’s a festive atmosphere where people from all walks of life meet and mingle. Most likely, you don’t think of economic development or multifamily. And yet an Olympic village can[]

renters insurance

Overcoming the Challenges of Renters Insurance

Renters insurance adoption has gained ground in the last few years, but it still lags behind the percentage of homeowners who are protecting their assets. A big reason may be that many homes are either insured to meet mortgage requirements or owners get it that perhaps their single greatest personal asset needs to be protected[]

Student Housing: Turning to Technology for the Turn

Student housing is unlike other types in one very important way: once a year, at the very same time, most of the residents vacate. And around two weeks later, the rooms are rented again. This “turn” is a short period in which an awful lot has to happen – the most significant being the inspection,[]

Boosting your Marketing Results with Business Intelligence

It’s safe to say that most property managers still rely on relatively basic metrics when evaluating their marketing spend. Some look no further than cost per lead  – even though lead quality can differ hugely between sources. Cost per application gives you a little more information, but what if the applicants are sub-standard and mostly[]

Hurricane Update: 6 Actions to Take When Conditions Warrant

Forecasters say the 2016 Atlantic hurricane season could be stronger than previously thought, and the National Oceanic and Atmospheric Administration warns that coastal residents should have their hurricane preparedness plans in place and monitor the latest forecast. What was deemed in May to be a below average season with 10-16 named storms is now expected[]

fair housing

Fair Housing Sex Education for Property Management

As one might expect, a couple of quips on the topic of sex charged a packed house at the beginning of a Fair Housing session at the National Apartment Association’s Education Conference & Expo in San Francisco. But the mood soon got serious when attorneys for Kimball, Tirey & St. John began sharing eye-opening sexual[]

Follow PMI


Property Management Insider is brought to you by RealPage. Learn more.

 

© RealPage, Inc. All trademarks are the properties of their respective owners. 1-877-325-7243 | Terms & Conditions | Privacy Policy | DMCA Notice | Sitemap