student housing

The State of Student Housing: Mature and Realizing its Potential

The student housing industry continues to reach maturity, advancing far from its identity crisis several years ago shaped by drab on-campus dorms and keggers. Ultra-modern, amenity-laced properties have made moving away from home and living on or near campus highly desirable. But that’s not the half of it. As properties have evolved to complement the[]

Can an SEM Campaign Increase Lease Activity for Your Property?

Searching for apartments on the Internet is a way of life for today’s residents. Property management companies with high Search Engine Optimization (SEO) and Search Engine Marketing (SEM) rankings are best positioned to be found by apartment seekers. Because this is the time of the year when many people move, multifamily properties have a great opportunity[]

Going Green in Multifamily Construction is Fast Becoming the Standard

The future for going green in new home building and apartment construction looks rosy. Builders and remodelers seem to be shaking perceptions that green building is too expensive and plan to incorporate sustainable construction practices in future homes. Architects and construction companies that specialize in multifamily say it’s not rocket science to go green, and,[]

Senior Living eProcurement

How eProcurement Systems can Help Senior Living Operators Streamline Purchasing

Time is valuable when running senior living communities. Operations need to be streamlined as much as possible to help create efficiencies so that property staff can give residents and their families the attention they need. For property managers, eProcurement systems can offer senior living communities a solution for better managing their spend.“The business office manager[]

What’s New in Social: Video Ad Performance, Algorithm Updates, Live Streaming

It’s crucial for property management professionals to find innovative ways to connect with prospects and generate business, and social media is a powerful tool to help. This weekly series was created to keep readers up-to-date on the latest trends and updates in social media. By creating a strong multifamily social media presence, your property management company is[]

The On-Demand Economy: Changing the Living Experience for Residents

Consumer desire to transact and interact via mobile devices is driving the latest industrial revolution, the “On-Demand Economy.” Sometimes referred to as the “Sharing Economy,” this on-demand market segment revolves around businesses providing goods or services to consumers largely through online platforms or applications. Businesses must be nimble and quick.  They must satisfy fast-moving consumers[]

Reduce Fair Housing Claims by Providing Good Customer Service

Reduce Fair Housing Claims by Providing Good Customer Service

Property managers know that customer service plays a key role at all levels of the resident experience. But when dealing with Fair Housing matters, customer service skills can go a long way towards diffusing potentially volatile situations and even reducing the chance of HUD discrimination claims.

social media

What’s New in Social: Cross Promotion, Video Stickers, and Personalized Content

It’s crucial for property management professionals to find innovative ways to connect with prospects and generate business, and social media is a powerful tool to help. This weekly series was created to keep readers up-to-date on the latest trends and updates in social media. By creating a strong multifamily social media presence, your property management company is[]

Multifamily Summer Landscapes

4 Ways to Get the Most out of Colorful Summer Landscapes

While peak leasing season is upon us, summer is a time when apartment landscapes have their greatest opportunity to flourish and put on a colorful show for residents and prospects. Plant and flower variety is plentiful and thrives best during the summer months, providing the opportunity for turning beds and entrances into palatial-like gardens. It’s[]

rent payment

How to Solve the Rent Payment Puzzle [eBook]

In recent years, the millennial generation has been scrutinized by businesses looking to appeal to younger consumers. What many have overlooked is that the influence of this convenience-seeking and tech-savvy group extends far beyond their age group. Millennials have set a generational change into motion, setting the standard for what is expected from the marketplace[]

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