Power Couple: Resident Billing and Invoice Processing

Utilities are among property managers’ top operating expenses, according to the NAA’s most recent survey of Operating Income and Expenses. Rising utility costs and unforeseen rate hikes coupled with increased utility billing regulations, as well as renter expectations of online payment options, have created a conundrum for multifamily owners who realize they must come up[]

aptchat

New on #AptChat: Marketing Best Practices for Acquisitions and Management Takeovers

Each week, we monitor the Twitter-based discussions on #AptChat and provide a recap of tips property managers contribute about running properties more effectively. The theme of this week’s discussion was “Marketing Best Practices for Acquisitions and Management Takeovers.” Acquisitions, takeovers and dispositions often have big implications for marketing, but there are things you can do to smooth the[]

How Properties Can Stay a Step Ahead of Accessibility Compliance

How Properties Can Stay a Step Ahead of Accessibility Compliance

What an apartment owner or manager doesn’t know about accessibility compliance can literally be costly. Properties that are non-compliant to provisions of the Fair Housing Amendments Act of 1988 and American’s With Disabilities Act of 1990 subject themselves to millions of dollars in damages. Most often, violators could prevent such exposure if only they’d fully understood[]

lead scoring

Created Equal? Leads Aren’t Lottery Tickets

Marketing effectiveness in multifamily housing is often judged by the number of leads generated for a property or portfolio. Strength in numbers, as the saying goes. Apartment marketers are adept at positioning properties via the internet, social media and more traditional means to generate leads. Technology has made it much easier than in the days[]

bed bugs

Apartment Ordered to Pay Resident $800,000 Over Bed Bug Infestation

The recent jury award of $800,000 to a Maryland renter for a bed bug infestation could understandably have the multifamily and rental housing industries a little on edge lately. Is this lawsuit settlement a harbinger of things to come? Possibly, but at the very least the case highlights a growth in bed bug lawsuits nationwide.

gen z

Meeting the Expectations of Gen Z Student Renters

Reaching Gen Z may seem more akin to throwing darts at balloons on a spinning wheel. The generation lives on multiple devices, drifts back and forth from one to the other and checks in multiple times each day. Maintaining pace with this ever-mobile generation now entering the housing space is creating quite a stir. Like[]

landscape design software

Enhancing Curb Appeal with Landscape Design Software

Virtual apartment tours enable marketing teams to lure prospects into units with accurate renderings of what life can be like in a community, just one example of how technology has shaped multifamily housing. That same technology is helping create a similar look and feel of the property’s landscape, long before the first shovel of dirt[]

social media

New on #AptChat: Quick Social Media Wins

We monitor the weekly Twitter-based discussions on #AptChat in order to consolidate and summarize for you the often wise tips property managers contribute about running properties more effectively. A recent apartment chat topic was “Quick Social Media Wins Any Marketer Can Make Time For.” While most apartment marketers today understand how critical social media is, many feel they[]

multifamily data

How to Get Multifamily Data in Rural Locations

Urban hot spots have traditionally served as primary platforms for steady supply. Today, outer growth is paralleling metro momentum with striking dependability. With rural population on the rise, multifamily data collection methods are evolving to reach the most remote of companies. Rural Multifamily Data Collection In contrast to densely populated areas where research is accompanied[]

State of Student Housing: Study Rooms Among Amenities Driving Strong Growth

Expect the flames fueling a razor-hot student housing market to maintain through the end of the year and into next year. Executives at the National Multifamily Housing Council’s Student Housing Conference and Exposition in New Orleans in September said this year’s record-setting market shouldn’t cool much, even if the federal government finally pushes through a[]

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