Five Ways to Create a Powerful Spend Management Program

When revenue management gets more scrutinized during shifts in market cycles (such as is the case now in the apartment industry), focus on expenses becomes more intense. Offsetting deficits of dollars coming in can, in many cases, be achieved by juggling the dollars going out. That seems to be top of mind for many stakeholders,[]

renters expectations

Fast Facts for Managing Prospective Renters’ Expectations

Surveys gauging how renters use technology to rent and live at apartments are taking on a sense of urgency at SatisFacts and ApartmentRatings.com. Because more renters are finding their homes on mobile, tablet and desktop applications, the leading multifamily research firm is going back to the well more often. Since the first technology-oriented survey emerged[]

data and trends

Data and Trends are Telling the Story in Multifamily

April’s Texas Apartment Association 2018 Education Conference was time to absorb not only some good fare and a slow stroll on the Riverwalk but emerging trends in the apartment industry. And maybe a moment to wishfully think about the chances of winning the raffle for a 2018 Alfa Romeo Giulia that sat behind ropes on[]

4 Better (and Cheaper) Ways to Boost Senior Living Occupancy

4 Better (and Cheaper) Ways to Boost Senior Living Occupancy

Solid occupancy numbers often blind senior living property managers to a glaring problem: the cost of keeping those units full. Add up what you’re spending on third-party lead sources along with internal resources devoted to working leads and you’d probably be shocked at your cost per lease. The good news is that forward-thinking senior property managers[]

Know the Rules: Accommodating Emotional Support or Companion Animals

Stay in compliance when residents ask for companion or support animals While the multifamily housing industry has become pet friendly, some furry friends are catching the ire of property managers. Residents carrying in their pets under the guise of them being companion animals are leaving some apartment operators worried about fair housing issues if they don’t[]

apartment amenities

3 Ways to Drive Revenue from Apartment Amenities

If companies make one wrong assumption, millions of dollars of investment becomes a wasted effort. In multifamily, no investment is perhaps more misunderstood than the luxury apartment amenity. Popular opinion tells property managers that the market value of an outdoor fitness center or luxury swimming pool will offset the cost of building. But months later,[]

convert leads

Convert Leads in Multifamily with Data-focused Demand Generation

In multifamily marketing, more leads equals more leases, right? If the number of web hits, emails, texts and calls could determine the success of a property, America’s multifamily properties would be happily stuffed with tenants year-round. But only about a quarter of leads are sales-ready, and the other 75 percent require follow-up communications that often[]

outsourcing

Building Profit with Back-Office Outsourcing

In property management, the digital switchover is creating an interesting trend. Collapsing apartment operations into digital is disrupting talent models, ending traditional workflows and creating new organizational risk. Big changes on the inside are creating even bigger changes on the outside, where markets are moving and deals flying off the shelf. In the midst of[]

property management

Strength in Numbers: Tools for Success in Property Management

Successful property management professionals understand that relationships are the cornerstone of our business. From prospects and residents, to coworkers, to industry peers, it’s all about connecting with and learning from people. But are you leveraging your networks in the best way possible and maximizing the value of your relationships? Knowledge sharing is key when it[]

Multifamily Maintenance Teams Move the Energy Needle

Multifamily Maintenance Teams Move the Energy Needle

The architect may design it. The builder may build it.  The manager may even lease it. But no one knows about the physical performance of a property—inside and out—like the maintenance team. In fact, a recent study found that maintenance techs (or facilities managers) have direct or indirect impact on 82 percent of the points[]

student housing

A Quick Take on Student Housing from InterFace 2018

A good thing about housing conferences is the wealth of information to learn. The better thing is that within those opportunities, extending from the hours of networking on couches and corner nooks in lounges and hallways, education sessions are prime real estate for new ideas. Yet how well the experts convey vital statistics, strategies and[]

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