apartment communities

Why Branding Matters for Apartment Communities

Does branding matter for apartment communities? Some of the apartment industry’s top marketing professionals offered their insights on how a “golden brand” may attract and retain residents at the 2013 NMHC OpTech Conference.

brand advocates in property management

Get People Talking: Leveraging the Power of Brand Advocates

Brand advocates or ambassadors aren’t new to business today. For years, celebrities handsomely hired as brand ambassadors have pitched everything from watches to furniture to Jell-O to credit cards. Can you remember Joe Namath in pantyhose? Brand ambassadors don’t work for free. In some cases, they earn more money than they bank in their profession. From[]

Follow PMI


Property Management Insider is brought to you by RealPage. Learn more.

 

© RealPage, Inc. All trademarks are the properties of their respective owners. 1-877-325-7243 | Terms & Conditions | Privacy Policy | DMCA Notice | Sitemap