Newest Property Management Job Skill: Singing (Badly)

YouTube Video Cover Image


Thanks to Jonathan Mann of Brooklyn, N.Y., property managers may need to add “sings off key” and “awkward dancer” to their list of qualifications when interviewing applicants for property management jobs.

You see, Mr. Mann needs a roommate. But rather than settling for boring classified ads on Craigslist, he composed a song and uploaded it to YouTube.


Fad or the Future in Apartment Jobs?

Notice how he creatively marketed his Williamsburg apartment’s amenities: a 7-minute commute to the Bedford Avenue “L” train, neighborhood information such as a bar, the floor plan, exposed brick wall, and bedrooms that are on opposite sides of the apartment for maximum privacy.

It’s funny. It’s brilliant. And it worries me.

Are we looking at a future wave of apartment marketing specialists that will create videos full of off-key singing, cheesy lyrics, and goofy dancing?

If that’s the case, I’m your man and my rates are reasonable.

Getting Serious about Property Management Jobs

If you’re serious about looking for property management jobs, then this is a great time to explore your options. February is National Apartment Careers month. Created in 2010 by the National Apartment Association Education Institute, National Apartment Careers Month brings awareness and promotes the attractive and recession-resistant careers in the apartment industry.

The NAA, the Institute of Real Estate Management (IREM), and the National Association of Residential Property Managers (NARPM) feature extensive educational resources and development programs for property managers and everybody involved in the multifamily industry.

What are you doing to promote and participate in National Apartment Careers month? And does it include singing and dancing lessons?



Contributor, Property Management Insider

author photo two

Michael Cunningham is Content Marketing Manager at ProofHQ, and the former Managing Editor of He worked as a social media manager for RealPage, Inc., a provider of on-demand software solutions that integrate and streamline single-family and a wide variety of multifamily rental property management business functions. He is responsible for promoting the company through various media channels, including editorial, print and online advertising, and social media. Michael received his education at Indiana University where he majored in English.

Follow PMI  

Property Management Insider is brought to you by RealPage. Learn more.


© RealPage, Inc. All trademarks are the properties of their respective owners. 1-877-325-7243 | Terms & Conditions | Privacy Policy | DMCA Notice | Sitemap