Perception Counts, Even in Apartment Maintenance

Perception Counts, Even in Apartment Maintenance

I rarely get called Mr. Blackwell, although one colleague insists on greeting me that way. Just so you know, I’m no relation to the fashion czar who ruled Paris and Rodeo Drive until his death a decade ago. You may recall that his designs had no boundaries and that annual style lists of the rich[]

RealPage to Acquire Axiometrics, Creating Most Powerful Apartment Data Solution in U.S.

RealPage Inc. has announced plans to acquire all the assets of Axiometrics, a leading provider of apartment market and student housing data. Axiometrics will merge with RealPage’s research arm, MPF Research, headquartered in the Dallas area. Additionally, RealPage entered into a long-term relationship with Real Capital Analytics (RCA), a leading authority on multifamily sales transaction data.[]

multifamily properties

Untangling Telecom: Making the Right Decisions for Your Multifamily Properties

One of the more enlightening panels at the November 2016 NMHC OpTech conference focused on telecom at multifamily properties, a subject that grows increasingly complex as new services and vendors enter the marketplace. Today the issue is more important than ever as broadband has become the most desired amenity among renters, and many owners are[]

multifamily

Take Note: The Value of Handwritten Messages in Multifamily

Take a Page from History and Send a Meaningful Message to Multifamily Residents and Employees. Write it down. Today is National Handwriting Day. The origins of this salute to the art of handwriting traces to the Writing Instrument Manufacturers Association (WIMA) 40 years ago and is celebrated along with John Handcock’s birthday. Call it another landmark[]

multifamily managers

New on #Aptchat: Multifamily Managers Share Sources of Marketing Inspiration

There’s a tendency in multifamily marketing to just “do what we’ve always done.” For this reason, multifamily managers in the first online roundtable conversation of 2017 at Apartment Chat  discussed hot marketing concepts and campaigns that might be borrowed from other businesses. The upshot: begin paying attention to marketing campaigns that really impress you, and figure[]

How to Create Great Intentional Gathering Spaces

You’ve seen it – the vibrant public square and lawn energized with children playing, people lingering, local musicians singing cool songs as sweet-smelling smoke billows from food trucks. Like many in the real estate industry, we see these delightful spaces and think “we need this for our projects.” Open gathering spaces have always been the[]

multifamily software

Beyond Basic Training: Multiply Staff Value With Ongoing Software Learning

Considering that your employees represent your greatest (and most expensive) asset, shouldn’t you be increasing their value over time just as you would any other investment? Almost every function in property management now involves software. That’s why it’s shocking how many PMCs invest heavily in software, but minimally in training their people to get the[]

maintenance team

Home Depot Recommends Top Tools for Your Maintenance Team

There are no two ways about it: your maintenance team is often the face of your apartment community. So, why not show your appreciation for the value they add to the overall operation of the property and their contribution to resident satisfaction? The New Year is the perfect time to say a special thanks with[]

resident experience

How Lincoln Property Company Showcases the Resident Experience

Share Your Story campaign elicits resident reviews without really asking Lincoln Property Co.’s latest marketing campaign is proof that people love to tell stories. In an effort to generate positive feedback at its conventional apartment communities, Lincoln asked its residents to tell it like is it is in the Share Your Story contest. What the[]

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