Creating Interactive and Risk-Free Content for Multifamily Websites-1

Creating Interactive and Risk-Free Content for Multifamily Websites

You see it everywhere—animated logos in Times Square, digital billboards at the mall, streaming ads on internet banners. Moving images are the advertiser’s medium of choice, and marketers from all industries have made plenty of headway. So when property managers rely on still footage in 3D floor plans and virtual tours to capture an audience[]

Renters Insurance Clubhouse

7 Ways Property Managers Can Safely Use Community Rooms and Clubhouses

Indoor and outdoor community gathering areas are considered a key amenity for residents, especially during a holiday any time of the year. Often used for resident parties and celebrations, the areas help strengthen communities and bring residents closer together through a night of food, fun and celebration. It goes without saying that residents who reserve[]

How Meerkat and Periscope are Changing Multifamily

Will live streaming applications play a vital role in the apartment selection process? It’s 5pm on a Friday and you are just getting off of work.  You have been looking for a new apartment to better accommodate your family and you really wanted to check out this apartment complex that you saw online.  It’s listed[]

5 Steps to Transforming Out-of-Date Landscapes into Utopias

An out-of-date landscape may send a message that you’re in the land of the lost. A landscape installed 20 or 30 years ago usually shows its age – certain types of plants and rock date a property. For residents and prospects, living in surroundings that don’t appear to be current can be difficult. Yet curb appeal[]

Let it Snow: New Eco-Friendly Snow Removal Technology

New advances in technology are changing the image and user-friendliness of those hulky, belching snow-chucking machines that chew through drifts and piles to clear driveways and walkways during the winter. Harder working machines, creature comforts and even a green component are making snow blowers an easier resource for multifamily properties to dig out of big[]

twitter and facebook

What’s New in Social: Tools, Timelines and Tweets

It’s crucial for property management professionals to find innovative ways to connect with prospects and generate business, and social media is a powerful tool to help. For this reason, Property Management Insider has created a weekly series to keep readers up-to-date on the latest trends and updates in social media. Here’s what’s new in social:[]

Spend Management Technology

3 Ways Spend Management Software Can Streamline your Purchasing Process

How you manage your money can make or break your property management business. In good economic times and in bad, it’s important to keep costs under control and reduce spending when possible. Tasked with streamlining your accounting process? Worried about letting money fall through the cracks? Start saving by embracing spend management and technology, and[]

What’s New in Social: Testing, Tools, and Apps

It’s crucial for property management professionals to find innovative ways to connect with prospects and generate business, and social media is a powerful tool to help. For this reason, Property Management Insider has created a weekly series to keep readers up-to-date on the latest trends and updates in social media. Here’s what’s new in social:[]

Spend management multifamily

5 Ways Spend Management Optimization Helps Maximize Savings

The value of spend management has been well-chronicled throughout the multifamily housing industry. In recent years, the changing landscape of apartment operations has put more emphasis on a comprehensive program that enables property management companies (PMCs) to purchase the right products at the right prices from the right vendors on an ongoing basis. The goal is[]

apartment on map

Put Your Property on the Map with Location-Based Marketing

Property management companies are using new technologies to target prospective renters. The growth of mobile advertising is shaking up the way businesses are marketing products and services, and property managers have the ability to draw in prospects with a click of a button. Mobile users are constantly tuned in to their devices, opening the door[]

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